
Our story
We knew the land. We could not always see the work.
Gaurav AgarwalFounder, CropBro
“What is happening in the fields today?”
A simple question. On a large farm, a hard one to answer.
Field note 01
Disconnected plots
Hundreds of acres, in plots that did not sit side by side. Different crops, different crews, all moving at once. No single place showed the whole farm.
Field note 02
Work between people
Instructions travelled by calls, WhatsApp and separate spreadsheets. Each handoff was slow. What someone saw in the field did not always reach the person who could act.
Field note 03
Lessons between seasons
Every season taught us something. Too often, those lessons stayed in someone's memory and faded before the next planting. We wanted the farm itself to keep them.
A farm should know what it is doing, and remember what it learned.
Gaurav Agarwal, Founder